Kiwi Coloreflector Shampoo is a frequent use, multi-functional shampoo for color treated and non-color treated hair with any type of hair texture. It provides luxurious deep cleansing; creates healthy manageable hair; Adds translucent shine and extra body; Weightless conditioning leaves hair humidity balanced, in all humid conditions. KIWI contains Vitamin E, a natural anti-oxidant that minimizes haircolor fade, and folic acid, which is essential in maintaining healthy hair. Safe for color treated, permed, relaxed and natural hair. Kiwi Coloreflector Shampoo should be used to alternate with the clor depositing shampoos as part of the ARTec haircolor maintenance system to hold the color deposit achieved by color depositing shampoos and color depositing moisturizers. 8oz.